Flights to Italy - Graphis

Professor: Kevin O'Neill / Student: Livia Jones

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Award: Gold

Professor: Kevin O'Neill; Kevin O’Neill

School: Syracuse University, The Newhouse School

Student: Livia Jones

Category: Advertising; Food

Country: United States of America

Award: Gold

Professor: Kevin O'Neill; Kevin O’Neill

School: Syracuse University, The Newhouse School

Student: Livia Jones

Category: Advertising; Food

Country: United States of America

Title: Flights to Italy

Assignment

Emphasis the high quality and authenticity of Barilla pasta.

Approach

Barilla products are authentically Italian.

Results

The authenticity of Barilla transports consumers to Italy with one bite.

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