Studio C wanted to extend thanks and “C-Son’s Greetings” to their clients and partners during the holidays. The goal was to create something distinctively Studio C that could be enjoyed throughout the year.

The Studio C team brainstormed and developed the overarching concept of “Eat, Drink & Be Merry” as a credo and wish for the holidays. The three components of the motto became their own custom notebooks where the design team explored various creative executions for visualizing each idea: typographic, patterned and illustrated. Infused within each design are subtle elements that reference the entire Studio C team and playfully nod to the studio attitude. The entire set of three notebooks was packaged with a holiday card within a custom box—the colors and textures echoed throughout, creating one cohesive, delightful package of merry.

Creating holiday merriment was a success. Recipients were tickled with the specialty package and loved the playful nature of each notebook. The promotional package also allowed Studio C to express their creative capabilities in their own distinctive brand tone.