The task of tourism is to make an impression on the guest, charm him and make him come again. The legibility of the logo/mark/logotype on all world languages was achieved through use of special typography for writing logotypes.
Croatia is the country of warm Mediterranean climate and of crystal clear sea with more than a thousand islands and as such it represents a very attractive holiday destination. This typography is a new identity for the Croatian tourist board.
It's the the type for new look Croatian tourism in Europe and world. The names of the country in different languages (CROATIA, CROATIE, KROATIEN, CROAZIA, etc), as well as in its own language ( HRVATSKA), have a common fourth letter “A”, which is at the same time the initial letter for the Adriatic sea.