This project was created during a Portfolio Preparation class. Students had to come up with original branding for a product of their choice.
The Potager/kitchen garden logo design, packaging (that includes die cuts) and promotional material were created from concept to completion. The environmental-friendly packaging is using 100% recycled paper and non toxic plant-based inks.
This is not just a creative and aesthetically pleasant design. Potager/kitchen garden sends out a powerful message to its target audience, encouraging the consumer to adopt a healthier lifestyle.