The Vilcek Gold Award, created by the Vilcek and Arnold P. Gold Foundations, honors a foreign born individual who has had a demonstrable impact on humanism in healthcare through their professional achievements. AHOY designed the branding for the award program including print and online advertising, social media graphics, print collateral as well as the award itself.
This is a scientific award that tries to show case the importance of humanity in healthcare. By using the heart graphic build out of geometric shapes we graphically conveyed the concept. The colors supported t concept of warmth and excellence in science.
At first the client was planning to present this award only once. They decided to make this a yearly event after they saw that the award was so well received.