
- Award
- Honorable Mention
- Agency
- Device: Creative Collaborative
- Client
- Piedmont Distillers (Junior Johnson's Midnight Moonshine)
- Art Director
- Doug Pedersen
- Category
- Beverage
- Country
- United States of America
- Award
- Honorable Mention
- Agency
- Device: Creative Collaborative
- Client
- Piedmont Distillers (Junior Johnson's Midnight Moonshine)
- Art Director
- Doug Pedersen
- Category
- Beverage
- Country
- United States of America
- Title
- Moonshine Flavors
- Main Contributor
- Colin Corcoran
- Copywriter
- Colin Corcoran
Assignment
The assignment was to promote the client's different flavored varieties of legal recipe moonshine in men's magazines such as Playboy, Sports Illustrated, Maxim, Men's Journal and Rolling Stone.
Approach
The creative solution was easily found after learning about the founder's history of illegally making and running moonshine during moonlight while racing in NASCAR events during the day.
Results
After launching the campaign, the work directly helped JJ's Midnight Moon Moonshine grow from a North Carolina-based regional brand to being distributed in all 50 states.
Contact Information
- Company Name
- IndependentCopywriter.com
- Phone
- 952.942.2183
- colin@independentcopywriter.com
- Website
- www.IndependentCopywriter.com
- Address
- 22 N 6th Street
Unit S22A
Brooklyn, NY
11249 US