Junk food is like psychedelic medicine as a solace in the mind, exciting, addictive, tempting, and challenging to resist. We create "Junk F**k Day" as the company's yearly event to celebrate the originality of creativity against the restrictions.
Using "Cheat Your Resolution!" as the central concept, the whole series is composed of black and white images with collage techniques. Conceptual graphic elements and colors represent a joyful and experimental atmosphere full of illusion and make audiences unconsciously follow the design and cause dazzling addiction. Through the double meaning slogans, we emphasize the authenticity and the responsibility as a creative. Be a true yourself, liberate from restrictions, eat!
Because of the coronavirus pandemic, unfortunately, we keep the event small and private. We extend it to the art activity called "Junk in, ___ out." using the trash that came from the party. As a result, we successfully had a whole junk-free event.