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The 2015 edition of the Tasmeem Doha Conference: 3ajeeb! presents playfulness as a methodology to create interesting and rather unexpected outcomes in art and design. This notion of playfulness is reflected in all aspects of the conference and most notably in the publications.
Take Me With You is the third in a series of publications created for the conference. It is the post-conference publication and conveys the spirit of the conference through images, text and reusing components from the remaining issues of the two previous Tasmeem publications.
Take Me With You takes the artifacts of the conference (publications), ‘Tasmeem in the Classroom (TIC)’ and the Tasmeem 3ajeeb! Program, to make the final publication. In keeping with the conference theme of “playfulness,” play informs the way this final publication was made: pages from the previous publications were used both as book covers and reused inside the book as 'section starters' using overprinting techniques. Additionally, the vinyl and other publication elements were incorporated as well.
Take Me With You was well-received and was a successful conclusion in the 3-part series of publications designed for the Tasmeem Doha 2015 Conference. The book provide a glimpse that serves as a reminder of all the events of the week-long conference. The social media aspect was built into the book as 'content' markers to reference the huge role it played in the conference.