Create a vodka brand and bottle, that reflects the purity of this drink, with a large symbolic charge on the bottle.
The universe is a pure and infinite Space, the name VK8 comes from VK, an acronim for Vodka, and the 8 that symbolizes infinity.
The concept of the rocket is aspiracional. Ever since thousans of years ago men have wished to fly into outer space. VK8 represents the possibility of climbing to the sky, fulfilling a dream, the conquest, the ascent.
The VK8 bottle is stylish, light and graceful, a rocket reaching for the stars. The Rocket is an icon that is a part of the collective imaginary. A global drink should reflect a global interest, in this case, a universal interest.
Eduardo del Fraile Studio
00 34 699 909 508
Enric Valor 16, chalet 7 San Juan Playa San Juan, Alicante, Alicante 03540 ES