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ABC Award that is the end of year award of AMORE PACIFIC which is the global cosmetic company is the whole company level event to give honors and awards to people achieved high results. Thus, the vision to leap as a Great Global Brand Company based on the history, spirit, and emotion of AMORE PACIFIC is graphic-motived.
While showing the tradition and history of AMORE PACIFIC, it is a trophy imaged the traditional Korean mirror that reflects the outer and inner beauty and the sale of a ship sailing the Pacific. It is expressed by metallic arts techniques by applying the history of camellia, the frontier spirit of green tea, and the nature friendly icons on the love of a mother and the future.