One of the recurring themes of the exhibition was the idea of failing forward. We took inspiration from the original innovators in the garages of Silicon Valley—known for designing and hacking their own space to fit their particular needs. They are proof that sterility doesn’t breed creativity. By showing the warmth and “work in progress” nature of a space, it enhances the theme of relentless experimentation. The entire gallery is faced in raw maple wood which extends into two-levels of exhibition furniture. By creating two-level furniture, we doubled the amount of display space and could more easily show relationships and contrasts between objects and clusters. The title typography juxtaposes letterforms seen at the end of the exhibition (late 1960's) with a color that feels contemporary.
