Print ad that demonstrates everyone's mindset at Mothers Polish and Waxes when it comes to maintaining and protecting a car's finish.
Approach
With the help of illustrator, Peter Bollinger, we created this dream product. The Bird Excrement Redirector. The kind of product that make the world a better place for cars. The kind of product that only true car guys could appreciate. A dream product for car lovers.
Results
This ad helped increase Mothers sales 2%. In addition, buzz thus far has been overwhelming. Car enthusiast blogs have been raving over this ad, crossing their fingers that someday it actually will be available.
