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Vai Pro Mundo in portuguese means go to the world. It is a travel agency that offers a differentiated advice in all the stages of the trip.
With a name that is an invitation to travel we create an identity that has the function of communicating directly the function of the agency: to make people go to the world. The graphic solution was the use of the last letter of the name (o) moving at different distances.
Since the launch of the new brand the client has reported an increase in demand for travel advice.