Landor’s SF Studio launched a series of events four years ago that invite employees, clients, and friends to participate in hands-on workshops where participants can learn new skills, expand their network and have fun as a group. The goal was to shift perception around how we work by getting off the computer and producing products outside our usual deliverables.

Makers Session 6 was focused on creating cool and groovy lights. The series of posters were created to promote the event both internally and externally. Using illumination as inspiration, we created a series of poetic posters expressing the beauty of light and color. Iconic light silhouettes are reinterpreted into futuristic digital expressions which radiate color and communicate movement and energy. The posters also feature humorous provocative statements that are relevant to light and capture the spirit of the Makers events which are always fun and playful.

The posters got employees excited and engaged. The event produced a ton of buzz around the community and as a result, was one of the most widely attended nights of the series.