The goal was to tackle the climate change topic that is still a rampant issue we currently still have to solve in todays time. Though, instead of simply brining forth the attention of the subject in hand, I decided to focus on the issue that simply knowing the problem is undeniably true still does not solve the issue on hand. To achieve this my target audience were young adults to adults and older who may have the resources, time, and commitment to fight for a cause and a better tomorrow.
To make the posters feel like part of a cause and a call for action, my design was based on protest posters as it is still used today. The design style is still effective even today for many call to action events thus choosing this can resonate with many people. I used a mixture of mixed media, inks, poster paper, Photoshop, and Illustrator to get my design.
The end result of the visuals and the typography took many attempts but I believe I brought out the spirit of the determined activist and bring about a message that can resonate with many people to take action on a ongoing issue.