Forager is an independently owned funds management business focused on protecting and creating wealth for its clients. Previously called Intelligent Investor Funds, the businesses separated and required re-naming and re-branding.
We devised the company’s new name - Forager - because it reflects the company’s investment process. The Forager team scours the world’s stock markets, seeking out opportunities to add to its portfolios of mispriced securities. The new brand identity represents Forager’s unique positioning within the industry and reveals a precious object hidden within the brand. Golden touches reinforce the idea of hidden gems that the company uncovers for its clients. Forager’s new brand can be seen across a broad spectrum of collateral.
“Hoyne got inside our business and gained a clear understanding of the ‘value investing’ concept at the heart of our operation. Most importantly, they challenged our existing ideas and forced us to answer some difficult questions. The final result is an excellent reflection of our business. We look forward to the growth benefits that are sure to follow.” Forager Managing Director Steve Johnson.