This project was a magazine redesign project in which I chose to redesign Wallpaper* magazine. Wallpaper* is a London-based magazine that specializes in a wide variety of departments including culture, fashion, architecture, travel, design, and lifestyle. This company values a space where creatives can showcase their best work and be reviewed by their peers in multiple aspects of the creative world. They value art in all forms, but above all value beauty in everyday aspects of life. Together as a group of creatives, Wallpaper* strives to re-imagine, re-design, and re-make the physical world as a smarter, more sustainable place.
I decided to redesign Wallpaper* magazine to strengthen the grid and typography and to more accurately emulate the values of their creative audience. The new design is now structured with a new type system and unified grid that, as a whole, is intended to inspire the influential and push boundaries into new creative territories, ensuring that their coverage of the arts remains unrivaled.
Overall, the project was well received by my audience. The redesign of Wallpaper* magazine ultimately elevated the publication and gave it ground to stand on in front of its creatively predominant audience.