Our goal was to create a poster to raise awareness about climate change, its impact on our environment, and the legacy we may leave to our children if we do not take action.
During this Covid lockdown, while looking at the wildfires in California, we thought about how everything seemed like it was in turmoil at that time. So, when we came to designing this particular poster, we wanted to give the poster a sense of that turmoil, and the fragility of how we live in our environment. During Covid, we went for long walks, always taking photographs along the way. During one such hike, we came across a vast hill where a forest had recently been cleared away, leaving only tree stumps and debris along a steep hill. It was a powerful image and immediately we both knew that this devasted forest could be the foundation of this poster. We combined several images in Photoshop along with an archived image of a child, that Patricia had photographed many years ago. Slightly tilting the image was the last thing we did to give the poster a sense of motion and tension.
The end result is a poster that focuses attention on the wildfires in California, and the ongoing issue of climate change, and its devastating impact on our land. Our hope is that this poster will continue to engage and move the dialogue forward for this important issue in our society.