The goal of this project was to redesign the logo for Beach Bikes located in California and give a comforting and inviting feel when designing it.
Approach
The logo was created with combining a seagull to act as the seat and handlebars of the bike and have it separated from the tire and pedals so it can be seen as two separate elements.
Results
The logo is successful since the roundness in the logo creates a comforting and inviting feeling while also being able to add the beach aspect with the seagull acting as the top of the bike.