Archer Investigations Letterhead, Env, Business Cards
Archer Investigations Letterhead, Env, Business Cards. The client wanted a fun, yet sophisticated letterhead system for his private eye business. The majority of its clients are law firms and Archer wanted make an impact and stand out amongst the competition, while adding credibility with a professional look.
We wanted to give it a sophisticated look while depicting a private eye who is typically out of sight and in the shadows while performing their investigative work. We decided to focus on the image of an eye with the use of some retro artwork and the use of a dramatic color scheme. We also decided to do a series of business cards for fun and variety.
As you can imagine, not many private investigation companies use graphic designers, and the dramatic overall look and feel that we created for Archer Investigations made quite an impact on his audience. The response was most positive and very well received.