Baffled by the nonexistence of a board game based on the advertising industry, we decided to take matters into our own hands and create one.

Wanting to do justice by the challenge we had taken up, we had to start from scratch and dig deep into the world of board games and advertising as we know it. Learning from the tabletop games out there and taking inspiration from the tiny nuances of the ad industry, we were determined to create something authentic and fun.

As a team, we can say with confidence and big smiles that we were able to exceed our expectations. And while we’re still in the process of marketing the game, all the ad folks we’ve had the opportunity to introduce the game seem excited about and pleased with it.