The goal of this project was to design a packaging system that would elevate the product ensuring longevity for the brand and a package that would remain distinguished from its competitors.
Approach
The process is unique to the product in that it takes a literal approach to its packaging. The figure eight knot is showcased on the front of the can signifying a need to unwind while the back of the can showcases the knot undone alluding to the remedy of the CBD sparkling water.
Results
The project successfully emulates the product while also creating a minimal meets unique and modern touch that is sure to be recognized amongst the rest.
