This poster was meant to reflect elements of Nir Eyal’s book "Hooked: How to Build Habit-Forming Products," such as the profile and use of yellow. In his book, the idea of habit-forming products is not meant to be highly profitable commercial products, but products that enhance the well-being of its users. The play of repetition through stripes ending with a gradient illustrate the idea of a habit contributing to the betterment of an individual.
