We were commissioned to create a poster for PBC, a workplace comedy series that sheds light on the hilarious scenarios CPAs, staff accountants, and audit professionals find themselves in on a daily basis.
Approach
To communicate the accounting specificity of this workplace comedy, we integrated the cast into the accountant's tool of choice: the spreadsheet. The tagline integrates with the concept of the key art, underlining the misadventures to come.
Results
The key art was featured in print and online, and was well received by the client, general audiences, and the accounting industry.