We were commissioned to create a poster for How To Tie A Noose. The film follows a deeply depressed man whose inner demon pushes him closer and closer to the brink of suicide. If you are thinking about harming yourself or attempting suicide, please tell someone who can help right away, call emergency services, go to the nearest hospital emergency room, or call or text 988 (US) / text HOME to 741741 (Canada) / text SHOUT to 85258 (UK).

The story follows the back-and-forth conflict between a man and his inner demon, who is presented in the physical world in the film. As a negative influence, this inner demon is offering motivation and reasons for ending life, and we created the device of the noose balloon to represent that dichotomy: encouragement for all the wrong things.

The poster was well received by the writer/director who based the film on his own experiences with depression. The poster was featured in print and digitally to promote the film, and was well received by the client and audience alike.