Great Clips of Atlanta was running a promotion to recognize the selflessness and hard work all the men and women in law enforcement do every day. On August 31st they gave free haircuts as a token of appreciation to all the officers in the Atlanta community.
Approach
What better way to promote haircuts for the men and women in blue, than to highlight some of the most classic and symbolic hairdos from some of the most recognizable characters to play members of the force?
Results
Officers everywhere loved the approach posing next to posters in-store for sharing on social media. While most didn't elect to get the classic dos, they appreciated that we had their 6.
