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Xosé Teiga, Studio is a strategic/creative agency specialized in branding and everything that has to do with it (corporate identity, graphic design, art direction, advertising, audio-visual, Web, interactive and social networking). The objective was to launch a campaign to communicate through Web, mail and advertisements in media that is not mass media, that contributes a different vision based on the search for new media with a different way of thinking that differentiates it from other brands.
We created a graphic that transmitted another vision of the stereotype of Christmas. Santa Claus with guerrilla beret and with the star of the revolution in his head, capitalism and communism creating a different icon of Christmas. An irony designed to convey that in xose teiga, studio we always see things differently and congratulate Christmas.