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To create a symbol that could be used to signify Elevate Estates, a property company in Koh Phangan, Thailand.
This logo design provides a ‘2 for the price of 1’ solution. The initial 'E' from the word Estates is simply turned through 90 degrees and in doing so becomes the visual base of a Thai property. The addition of an arrowhead pointing upwards becomes it’s roof and reinforces the word Elevate.