This 32-page (plus six-page pullout cover) report was created for ComEd to showcase the company’s commitment to diversity and inclusion, and highlight specific employees and the positive impacts they have on their communities. The goal was to celebrate, and educate, ComEd employees.
Approach
Our work included creative concepting, art and photo direction, layout and editing of provided content, and final production. To visually convey the report’s title/theme, The Power of Us, employees posed like superheroes.
Results
Their stances, combined with comic book–esque motifs, really made an impact. Our client was pleased with the results, which pushed the company’s creative limits.
