Barrel Riot takes an unconventional approach to winemaking—using spirit-barrel aging to create an intense, complex character. The brand needed packaging to communicate its disruptive personality.
Inspired by the spirit barrel-making process and the brand name that suggests both recipe and rebellion, the flaming barrel signals a wine that’s bursting with flavor. A strong color read identifies wine varietals, while amplifying taste appeal.
Within a month of its debut, the award-winning wine generated enthusiasm among aficionados willing to pay a premium for this offbeat pour.