Brand a hypothetical product and create an unboxing experience that would leave a memorable mark on the user.
Approach
Experimented with color, shape, and illustrations of an aloe vera plant. Focused on making a memorable human interaction for females as they unpackage an aloe-based hair treatment.
Results
A packaging experience conveying the growth and blossoming of an aloe vera plant; a hypothetical product branding, eco, an all-natural, eco-friendly, aloe vera 3-step hair treatment.
