Pula Film Festival is one of the oldest in the world. Every year there is a public contest for a new visual identity and a winning one is used in all festival visuals that year.

The winning proposition of the 66th Pula Film Festival Visual identity is based on number 66 which is very powerful and symbolic by itself. 66th logo emphasizes the tradition and longevity of the festival itself. The simple geometric solution also gives many ways to use it and many desired associations like: eyebrows, emoticon, eyeglasses, peepholes, the ground plan of the Pula amphitheater, movie role, exclamation mark and so on.

This poster and visual identity were chosen by the Pula Film Festival jury for the 66th Pula festival. It received a great public reaction and visibility. The project also won a Red Dot Award: Brands & Communication Design for Logo design.