I was tasked with designing a promotional kit complete with a branding guideline book.
Kyushu volcanic cuisine is a fiery Japanese dining experience rooted in local authenticity. Kyushu sets its sight on breathing hot, bright life into traditional southern Japanese delicacies.
I took this highly energetic spirit and ran with it when developing the visual aspects of the brand. Including—but not limited to—the punchy attitude and tone described by a unique voice featured on most of the pieces.
I hand-made the box by using only x-acto blades. Ask me about it sometime. I’ll talk about how it's a terrible idea to cut wood with an x-acto knife. Inside is a set of custom chopsticks/business cards, the brand book itself, and, of course, a limited-edition bottle of delicious house-made Saké.