Because of stringent federal laws that limit the ways a company can market cannabis, we had to come up with a unique way to get the word out.
Approach
Our solution was to create a limited edition poster for each of their strains of weed. The hand-numbered, screen-printed posters were sent to their top dispensaries and made available for sale on their website.
Results
The posters have become such a hit that they are selling out within days.
