Create a poster inviting the community to come together for a Kentucky Derby Party – with the purpose of having a good time and raising awareness and funds for the ALS Association of Wisconsin and the local Multiple Sclerosis chapter.
Approach
Using stark imagery and bold statements that communicate the reality of a diagnosis – this poster was designed to not only invite the community to the Kentucky Derby Party but also inspire support for the ALS Association and the Multiple Sclerosis chapter.
Results
While the event is yet to be staged as of this submission, the ALS Association WI Chapter and event organizers are thrilled with the poster and excited to utilize it.