Needless to say, this is a peculiar project to weigh-in on success and/or client reactions, being as the client was, for all intents and purposes, ourselves. That being said, though, the poster along with other similarly themed creative collateral, was a big hit. More important still, the materials were able to effectively breath some uplifting, less dire, light into an otherwise unenjoyable time period. Quantifiable? No. But ask anyone at our agency, and they’ll speak of our Social Distancing Eyechart poster with utterly high regards.