Each year the Office of Alumni Engagement at Wake Forest University offers special, exclusive travel excursions to alumni. We were challenged to create a unique piece that would generate interest and excitement for the program while providing specific details for each trip.
We developed a brochure which contained all of the destination details in separate panels. To engender a spirit of adventure and a new way to travel the Old World, we designed the brochure to unfold into a poster which revealed an illustrated global, balloon-like flying apparatus.
Wake Forest stakeholders were pleased with the design and requested additional promotional materials based on the poster.
Elephant In The Room
301 North Main Street Suite 2100 Winston-Salem, North Carolina 27101 US