We never turn down an opportunity to send a good postcard, and for Valentine’s Day, we decided to create something from the heart.
Approach
Inspired by the amazing Louis John Pouchée woodtype alphabets, we created our version of the X + O letterforms, while paying homage to our logo, which is a scorpion rose. To us, the scorpion rose symbolizes what we want to be: snapping strategy, luring beauty, and wholly ourselves.
Results
The typography was made into a letterpress plate and then each were printed by hand on a Chandler & Price Pilot press with help from our friends at The Detroit Wood Type Co. Then, each were addressed with a personal note, and mailed with vintage postage stamps of the Marque de Lafayette (our unofficial mascot) and a red rose.
