Our assignment was to design original labels of wine sold at a wine school. We needed to depict the celebration feel since it was the original wine labels for wedding and the wines were limited in quantity.
We had to come up with the wine labels matching the concept of the wedding, so we looked into various information from the couple’s images to the interior of the wedding hall as well as the food served at the party. We used classic cursive script arranged in a modern way to depict the celebration feel, and came up with the design, to be well accepted by the guests, regardless of age and gender.
The original wine label design was well accepted and it gave a huge impact. Orders from hotels and restaurants increased.
Beacon Communications k.k.
JR Tokyu Meguro bldg., 3-1-1 Kami-Osaki, Shinagawa-ku, Tokyo 141-0021 JP