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The goal of this project was to create a logo combining a letterform with an object. Magic Manis incorporates a hand with the letter "m".
I took a morphological approach to combine the outline of a hand with the outline of the letter "m". I incorporated a serif to give the logo an elegant element. The pink color was used to gain women's audience. These aspects create Magic Manis the nail boutique.
The project was successful by creating a unique brand identity for a nail boutique. Communicating Magic Manis' elegant brand voice.