The process of the project included a lot of steps, such as thoroughly researching the philosophical questions of personal identity, deciding what themes I wish to present (and are most personal to me), and then resolving how to create the translations of these influences on our identity into visual form. The first poster, Identity, is showing how capable society is of defining and sculpting us as individuals with the help of the speech bubble elements and the empty silhouette they are forming. Social Currency poster is critically showing the bad effect social media can have on our self-value. It is presenting the true value of likes, with a like symbol made out of coins. It looks like a lot at first but soon we agnowledge its merely cents, worth almost nothing. The word ‘social’ in the bottom is continued on the top with the word ‘currency’, which is turned upside down. When we read it the poster turns in our head and the previously displayed like turns into a dislike. Poster Relationship displays the pain of an unhealthy relationship (which can cause the loss of identity) with a rose in the centre as a symbol of love, and a thorn on each side with blood dripping out as a symbol of pain. However, if we look closely, we see that the empty space is forming a hidden image - two people kissing, and now the dripping blood becomes theirs. The last poster in the series, I’mperfect, is critical of the way we look at our bodies. It is important that the body we see in the poster is not defined by sex, because the theme concerns everybody. It is also very imperfect as we all are. On the top we first read the word ‘Imperfect’, but on a second look we realize it actually says ‘I’m perfect’.
