This project was inspired by a conversation with Baltimore girls entering puberty. They felt embarrassed to talk about their periods. Since some people have negative attitudes towards this topic, women don't want to talk about it, men may lack empathy with young women who are suffering. We want to show a voice that menstruation as a natural change in a girl’s body when they become women.
The video uses daily objects to communicate the idea that periods are normal; by using a man’s hands, we attempted to build a bridge between this topic and men, raising awareness of this issue.
Period? Period! is a video with two parts. Part One celebrates the growth of girls; Part Two narrates the feeling of young women getting their periods, using metaphor and daily objects.