Design an invitation for an intimate Leap Year donor dinner party, hosted by renowned interior design, Gary Hutton.
Approach
Each invitee received a box containing a small spoon with the title, “Leap Year Dinner Party” literally leaping over the spoon. Simplicity and elegance was demonstrated with a single piece of vellum paper with the details of the dinner party.
Results
Every seat was filled at the dinner, which was the ultimate goal of the assignment: to catch attention and fill seats for the donor dinner in support of the Museum of Craft and Design.