I found irony in the relationship between uniqueness and diversity of music as an art form on one hand and the conformity in how we package it on the other. Music is subjugated to conformism, which shows in uniform package designs: they are made to fit into tidy rows and standardized shelves.
I communicate this idea through a user experience problem - what happens when a record doesn't conform? The package is made of high granulation sandpaper. This way it scratches adjacent vinyl records and surfaces if slid into a collection. It also scratches its inner sleeve whenever pulled out or slid back in, thus destroying itself with each use.
The band's logo - Malevich's cross - is the only indication that the record is by Laibach.