The assignment was to pick a snack and create an 8.5x11 magazine full bleed ad.
Approach
Objective is to reinforce SunChips as a healthier snack in your pantry. The brand is healthier than other chip options without losing flavor. The fake cheese tan on the alternate chip is purposeful for consumers to have this a visual realization and connection.
Results
Classmates and professors have found this concept to be comical and creative.
