avatar View Master Portfolio View Regular Portfolio


808 SW 3rd #610
Portland, OR 97204

Company Name

Sandstrom Partners

Company Type








Graphis Archives

Biography/Work Experience

Steve Sandstrom is Executive Creative Director of Sandstrom Partners (formerly Sandstrom Design) in Portland, Oregon. Sandstrom Partners has been recognized as one of the leading brand design firms in the US. Clients have included Tazo, St-Germain, Converse, Nike, Coca-Cola, Miller Brewing, Diageo, ESPN, Jordan, Brown-Forman, Steppenwolf Theatre, adidas, Smith Teamaker, Levi Strauss, Nissan, Sony Pictures, Speedo, Full Sail Brewing and most recently, Tillamook Cheese. An abbreviated listing of advertising agency relationships includes Ogilvy, Wieden+Kennedy, TBWA/ChiatDay, JWT, GSD&M and Publicis. The firm has been featured in numerous books on design, branding, packaging and corporate identity and several publications including Graphis, One: a Magazine, Communication Arts, Adweek, Critique, Novum (Germany), How, Creativity, The New York Times Magazine, Metropolis and @Issue. Steve has been involved in the creation and the revitalization of some iconic and thought-leading brands. He is one of the founding minds and talents of Tazo, a tea company that propelled a change in American perceptions about tea and spawned hundreds of copycat brands. The work for Tazo won an endless stream of awards and recognition from major competitions for over a decade. He helped a team of investors resurrect a nearly bankrupt Converse, America’s original athletic shoe brand. With clever concepts and executions on tight budgets, his firm helped re-establish the brand’s relevance setting a foundation for what today exceeds a billion dollar business. He created the award-winning aesthetic, identity, promotions and packaging for a start-up French liqueur called St-Germain. The brand’s success in year one exceeded what most would hope for in five, setting a new standard of excellence. St-Germain is one of the most noted and admired brands in the spirits world. Design and advertising awards include The One Show (Advertising, Design and Interactive), D&AD (London), Graphis, FAB (London), Communication Arts, ID, Clio’s, Andy’s, Kelly’s, Belding’s, Type Directors Annual, Flash Forward, Art Director’s Annual, London International Advertising and the American Advertising Federation. Steve currently serves as Co-Vice Chairman of the Board of Directors for The One Club, a preeminent organization supporting the world’s best creative communications. He is a past President of the Portland Advertising Federation, the only designer elected to that position in its 106 year history.