CONTENTS

202 Swedish Advertising and Editorial Art (Arthur Hald)

222 Olivetti (Gillo Dorfles)

236 Artists and Patrons (Charles Rosner)

242 The Development of European Playing Cards (Eberhard Pinder)

258 Saul Bass (Georgine Oeri)

266 George Giusti (P.K. Thomajan)

272The Book of Beasts (Charles Rosner)

274 Prudence.Public Participation in a Poster Competition (Paul Arthur)

283 Bucher-Chronik

284Book-Review