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Full launch of an all natural beauty / skin rejuvenation bar into the US Market.
EveSkincare bar helps your skin repair from daily injuries. With all the hocus-pocus in the marketplace, Eve is the real deal. It is the treatment that is easy and all-natural and not only repairs but protects hours after the application.
Forza Migliozzi conceptualized the social media campaign to focus on Eve Skincare’s desire to speak to, and celebrate, some of the most passionate go-getters and daring up-and-coming women, who, in their respective fields, prove that their beauty is truly more than skin deep.
Dawn Dixon of Flat Out of Heels, Athena Tabula of The Busy Yogi, TV Host and Model, Isabelle Fontes, Bloomberg TV anchor Vonnie Quinn, The Blonde Salad / Fashion Designer Chiara Ferragni, and Jessica Tatiana Long the 13 time Paralympian, were chosen as some of the most passionate go-getters and daring up-and-coming women, who, in their respective fields, have proven that their beauty truly is more than superficial.
With the social media campaign #MoreThanSkinDeep, as well as refresh of the logo for the campaign, EVE Skincare saw huge gains in US market penetration as well as sales exceeding expectations.