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The typeface was commissioned by BETC Paris for an advertising campaign for the rugby world cup 2015.
We decided to use the markings / games lines on the rugby field as a starting point, drawing each letter by hand. The rough look of the brush was important as we wanted to convey a certain expressive quality as well as referencing the feel / action of the game.
This process of working opened new horizons for us, as we explored a new way of drawing type, less controlled and more sensitive.