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WEDG (Waterfront Edge Design Guidelines) is a program to promote democratic and positive design decisions for coastal cities—decisions that carry critical consequences in a rapidly changing world. Our assignment was to create awareness and understanding about design solutions for urban resiliency issues in the face of climate change.
We developed a branded vocabulary to create a vibrant visual system to impact government leaders, developers, architects and community members. We simplified technical information and made it understandable for everyone
The result is a full communication strategy with digital engagement tools, educational assets and community empowerment resources.